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#20 - Warum Düfte klingen & Farben riechen - die Sinfonie der Sinne

Jeden Mittwoch eine neue Folge

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#20 - Warum Düfte klingen & Farben riechen - die Sinfonie der Sinne

Warum beschreiben wir Düfte mit Begriffen aus der Musik? Und warum sehen viele Menschen beim Riechen sogar Farben? ...

#19 - Rätsel, Gänsehaut und Escape Rooms - wenn Düfte mitspielen

Können Escape Rooms riechen? Und was passiert, wenn Rätsel plötzlich alle Sinne ansprechen? ...

#18 - Zwischen Ägypten & Friseurduft - von Jasmin bis Hurgada

Wie riecht eigentlich Ägypten?

In dieser Folge von Duftmarketing Talk nehmen euch Kessi und Jens mit nach Hurgada und berichten von den Düften und Gerüchen, die einen Urlaub am Roten Meer ...

#17 - Mint, vanilla & smell diet – does it really work?

Can you actually smell yourself slimmer?

In this episode of Scent Marketing Talk, Kessi and Jens discuss a fascinating topic from the world of scent research: the so-called "scent diet." How do scents influence...

#16 - Between hotel scents and harbor delights – from Egypt to Hamburg

What truly makes a hotel stay unforgettable? Often it's the little details that guests don't consciously notice – like the scent upon entering the lobby...

#15 - What does summer smell like? Ice cream, holidays, sunscreen & summer perfumes

What does summer actually smell like?

Is it the scent of sunscreen on the beach, freshly cut grass, watermelon, ice cream, or...?

#14 - Middle Ages, stench & perfume – how people really smelled in the past

What did people really smell like in the past? And was the Middle Ages actually as unhygienic as we imagine it to be today?

#13 - A fragrance journey through Germany – from Zwickau to Berlin

What does Germany actually smell like?

In this episode of Scent Marketing Talk, Kessi and Jens embark on a very special scent journey...

#12 - From Kings to Athletes: Palaces & Gyms in a Fragrance Comparison

What do royal palaces and modern gyms have in common? More than you might think...

#11 - The underestimated factor: CI fragrance – the invisible game changer for brands

What truly makes a brand unique? Logo, colors, language – sure. But what about...?

#10 - A scent like a care package from the West – in the middle of August at the Horch Museum

What does a care package from the West actually smell like? And why does this particular scent remain unforgettable for so many people?....

#9 - Gasoline, Chanel No. 5 and burnt rubber – what we scented

From the luxury casino in Saint Petersburg to the August Horch Museum in Zwickau...

#8 - Why you suddenly want more in spring - and what fragrances have to do with it

Spring is here – and with it, everything suddenly changes....

#7 - Scents against anxiety – myth or effect?

Fear is a part of life – whether it's fear of spiders, exams, flying, or everyday situations. But...

#6 - Good ideas, a patent – and still failed

A good idea, a lot of effort – and even a patent. And yet, in the end, it doesn't work...

#5 - A perfume for a city? The story behind it

Can you smell a city? This episode of Scent Marketing Talk explores precisely this unusual question...

#4 - "He's nuts" - How scent marketing was ridiculed

Sometimes an idea begins with a puzzled look. In this episode of Scent Marketing Talk, Kessi and Jens tell how an inconspicuous olfactory experience in the car...

#3 - Cinema in your mind, grandma in the kitchen: How scents beam you back

One scent is all it takes – and suddenly you're back at the cinema, in Grandma's kitchen, or right in the middle of your childhood. In this episode of Scent Marketing Talk, Kessi and Jens discuss...

#2 - Chicken soup, lion urine & manure – the craziest scent requests

What do chicken soup, lion urine, and liquid manure have in common? ...

#1 - I had no idea about fragrances – and yet I still put all my eggs in one basket.

Why would someone choose to give up a secure job to do scent marketing?

#0 - Why fragrance is more than just smelling good

What exactly is scent marketing – and why does our sense of smell play a much bigger role than we think? ...

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